DoorDash Launches AI Chatbot for Food Orders and Reservations Using Photos and Text Prompts
DoorDash announced a new AI chatbot called Ask DoorDash that allows customers to order food and groceries using text prompts and photos, launching in select markets with expansion planned. The feature represents the company's latest effort to integrate AI into its platform as gig economy companies compete to adopt agentic AI tools. The move comes as DoorDash invests heavily in technology infrastructure following major acquisitions and faces investor concerns about spending plans.
DoorDash unveiled Ask DoorDash, an AI chatbot that enables users to search for food, groceries, and restaurant reservations conversationally rather than through traditional browsing. Users can describe what they want in natural language, share photos of recipes or grocery lists, or upload cookbook images, and the chatbot will populate carts with appropriate items and quantities. The feature is rolling out on iOS in select regions for restaurant search and grocery shopping, with expansion to more U.S. cities in the coming weeks. This launch reflects intensifying competition among gig economy platforms—Uber launched a similar AI Cart Assistant in February, and Instacart has deployed AI shopping tools for grocers. DoorDash's investment in AI comes amid a broader technology overhaul following acquisitions including a $1.2 billion purchase of SevenRooms and a nearly $4 billion acquisition of Deliveroo, with the company planning to complete most spending this year.
What different sources said
- TechCrunchCenter
DoorDash’s new AI chatbot lets you order with prompts and photos
- CNBCCenter
DoorDash lets customers use photos, prompts to order food and book reservations in latest AI push
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